In this Post
- 1 Social connect with Website
- 2 Paid Advertisement
- 3 3. Write short and long content blogs
- 4 4. Choose wonderful and attractive headlines
- 5 5. On-Page SEO and Optimization is necessary
- 6 6. Use and Target Long-Tail Keywords
- 7 7. Allow Guest and membership blogging
- 8 8. Invite other bloggers to Guest Blog on Your Site
- 9 9. Use After Referral Traffic
- 10 10. Post Content to LinkedIn and Facebook
- 11 11. Utilize Schema Microdata and XML formats
- 12 12. Internal Links to concerned posts
- 13 13. Interview Industry Thought Leaders
- 14 14. Don’t Neglect Email Marketing
- 15 15. Make Sure Your Site is Responsive
- 16 16. Make Sure Your Site is Fast
- 17 17. Foster a Sense of Community
- 18 18. Make Yourself Heard in Comment Sections
- 19 19. Examine Your Analytics Data
- 20 20. Get Active on Social Media
- 21 21. Submit Your Content to Aggregator Sites
- 22 22. Include Video into Your Content Strategy
- 23 23. Research the Competition
- 24 24. Host Webinars
- 25 25. Attend Conferences
- 26 Share this:
Social connect with Website
You need to be proactive as merely producing great content is not enough if people are not finding it. The easiest way to get it find through social media like facebook, twitter, pinterest, instagram, google + and stumbleupon etc. If you have produced your content for a B2B product company, you may get great traction with image sharing social sites like Piinterest and Instagram. For short note and links Twitter is the best option whereas for personalized search results Google + is very much effective.
It is so obvious, everything for money. Paid searches are always a good medium to drive instant traffic to your website. You need to plan your expenditure with proper workout like target audience, geographic targeting, age filters. Choose potential keyword with which your business can be find out on search engines. Create account in Google AdWords, use keyword analysis tool available with AdWord login then start spending with little budget. See the impact, analyze the conversions. You need to connect Google Analytics for analysis and research. Use all type of advertisements i.e. keyword search, display (banner advertisements). If you’re hoping that more traffic to your site will also result in more sales, you’ll need to target high commercial intent keywords as part of your paid search strategies.
You can advertise on social media like facebook with facebook for website and facebook for likes. Twitter also gives option to promote your content and twits by placing promoted twits. Be careful while putting your credit card details at advertisement panel, it can be over used.
3. Write short and long content blogs
Blog and Articles is the key source of content marketing but readers are of different choices. Pointed content articles sometime produce more visitors than the running text contents. It actually depends on the topic and type of articles. You should mix both type of articles at your website. Write some short content where you need to advise, pointed content where steps and follows are involved and keep your content long where you want to spread a knowledgebase. Intersperse shorter, news-based blog posts with long-form content as well as video, infographics and data-driven pieces for maximum impact.
4. Choose wonderful and attractive headlines
Without a compelling headline, even the most comprehensive article post will goes unread. You need to write your headline in such a ways which people are actually finding and willing to read. Master the art of writing headline. Before you finally go to publish your article, think twice about your headline which shall well describe your complete post, keeps the most useful keyword for your post and attractive one.
5. On-Page SEO and Optimization is necessary
You cannot ignore the On Page SEO, it is always important . Rethink about this. Optimizing your content for search engines is always a valuable and worthwhile practice. Are you putting images with Alt Text and description? Are you creating internal links to new content with the articles discussing the same topic ? Have you kept the meta descriptions? Optimizing for on-page SEO will not take much time and you have nothing to do much , and it could help boost your organic traffic.
6. Use and Target Long-Tail Keywords
You might have targeted the high value commercial keywords, but now it is time to target long-tail keywords too. Long-tail tailing keywords brings majority of web searches and traffic. You might be not covering the long tailing keywords as a part of your paid campaign, you can use the long tailing keywords in your meta description as well. But don’t miss out this long lasting traffic which will always beat your competitors.
7. Allow Guest and membership blogging
Before saying NO, you must know that even today guest blogging can help you lot. It is true, it is not dead. People love blogging on reputed sites, securing a guest post on your website can increase blog traffic and help you in building brand for your websites. However, you need to be aware about the spamming trends going now a days which uses spammy techniques which could result stiff penalties. Proceed with caution.
8. Invite other bloggers to Guest Blog on Your Site
Guest blogging is a two-way street. In addition to posting content to other blogs, invite people in your niche to blog on your own site. They’re likely to share and link to their guest article, which could bring new readers to your site. Just be sure that you only post high-quality, original content without spammy links, because Google is cracking way down on low-quality guest blogging.
9. Use After Referral Traffic
Rather than trying to persuade other sites to link back to you (a tedious and time-intensive process), create content that just begs to be linked to.
10. Post Content to LinkedIn and Facebook
LinkedIn and Facebook has become much more than a means of finding another job. LinkedIn being the world’s largest professional social network is now a valuable publishing platform in its own right, which means you should be posting content to LinkedIn on a regular basis. Doing so can boost traffic to your site, as well as increase your profile within your industry – especially if you have a moderate to large following. Whereas Facebook socially connect people and friends. WordPress has a wonderful plugin namly JetPress to connect all social sites on one go. Once connected all your post will be automatically published at social networks without any additional effort.
11. Utilize Schema Microdata and XML formats
Use schema (or another microdata format) won’t necessarily increase traffic to your website on its own, but it will make it easier for search engine bots to find and index your pages. Another benefit of using schema for SEO is that it can result in better rich site snippets, which can improve click-through rates. Using XML formats for your posts keeps search engines robots updated about your content and it ignites the process of crawling.
12. Internal Links to concerned posts
The strength of your link profile isn’t solely determined by how many sites link back to you – it can also be affected by your internal linking structure. When creating and publishing content, be sure to keep an eye out for opportunities for internal links. This not only helps with SEO, but also results in a better, more useful experience for the user – the cornerstone of increasing traffic to your website.
13. Interview Industry Thought Leaders
Think interviews are only for the big leaguers? You’d be amazed how many people will be willing to talk to you if you just ask them. Send out emails requesting an interview to thought leaders in your industry, and publish the interviews on your blog. Not only will the name recognition boost your credibility and increase traffic to your website, the interviewee will probably share the content too, further expanding its reach.
14. Don’t Neglect Email Marketing
So many businesses are focused on attracting new customers through content marketing that they forget about more traditional methods. Email marketing can be a powerful tool, and even a moderately successful email blast can result in a significant uptick in traffic. Just be careful not to bombard people with relentless emails about every single update in your business. Also, don’t overlook the power of word-of-mouth marketing, especially from people who are already enjoying your products or services. A friendly email reminder about a new service or product can help you boost your traffic, too.
15. Make Sure Your Site is Responsive
The days when internet browsing was done exclusively on desktop PCs are long gone. Today, more people than ever before are using mobile devices to access the web, and if you force your visitors to pinch and scroll their way around your site, you’re basically telling them to go elsewhere. Ensure that your website is accessible and comfortably viewable across a range of devices, including smaller smartphones.
16. Make Sure Your Site is Fast
Ever found yourself waiting thirty seconds for a webpage to load? Me neither. If your site takes forever to load, your bounce rate will be sky high. Make sure that your pages are as technically optimized as possible, including image file sizes, page structure and the functionality of third-party plugins. The faster your site loads, the better.
17. Foster a Sense of Community
People want to speak their minds and weigh in on subjects they feel passionately about, so building a community into your site is a great way to start a conversation and increase traffic to your website. Implement a robust commenting system through third-party solutions such as Facebook comments or Disqus, or create a dedicated forum where visitors can ask questions. Don’t forget to manage your community to ensure that minimum standards of decorum are met, however.
18. Make Yourself Heard in Comment Sections
You probably visit at least a few sites that are relevant to your business on a regular basis, so why not join the conversation? Commenting doesn’t necessarily provide an immediate boost to referral traffic right away, but making a name for yourself by providing insightful, thought-provoking comments on industry blogs and sites is a great way to get your name out there – which can subsequently result in driving more traffic to your own site. Just remember that, as with guest posting, quality and relevance are key – you should be engaging with other people in your niche, not dropping spam links on unrelated websites.
19. Examine Your Analytics Data
Google Analytics is an invaluable source of data on just about every conceivable aspect of your site, from your most popular pages to visitor demographics. Keep a close eye on your Analytics data, and use this information to inform your promotional and content strategies. Pay attention to what posts and pages are proving the most popular. Inspect visitor data to see how, where and when your site traffic is coming from.
20. Get Active on Social Media
It’s not enough to just share content through social channels – you need to actively participate in the community, too. Got a Twitter account? Then join in group discussions with relevant hashtags. Is your audience leaving comments on your Facebook posts? Answer questions and engage with your readers. Nothing turns people off quicker than using social media as a broadcast channel – use social media as it was intended and actually interact with your fans.
21. Submit Your Content to Aggregator Sites
Firstly, a disclaimer – don’t spam Reddit and other similar sites hoping to “hit the jackpot” of referral traffic, because it’s not going to happen. Members of communities like Reddit are extraordinarily savvy to spam disguised as legitimate links, but every now and again, it doesn’t hurt to submit links that these audiences will find genuinely useful. Choose a relevant subreddit, submit your content, then watch the traffic pour in.
22. Include Video into Your Content Strategy
Text-based content is all well and good, but video can be a valuable asset in both attracting new visitors and making your site more engaging. Data shows that information retention is significantly higher for visual material than it is for text, meaning that video is an excellent way to grab – and hold – your audience’s attention, and boost traffic to your website at the same time.
23. Research the Competition
If you haven’t used software like BuzzSumo to check out what your competitors are up to, you’re at a huge disadvantage. These services aggregate the social performance of specific sites and content to provide you with an at-a-glance view of what topics are resonating with readers and, most importantly, making the rounds on social media. Find out what people are reading (and talking about), and emulate that kind of content to bring traffic to your website.
24. Host Webinars
People love to learn, and webinars are an excellent way to impart your wisdom to your eagerly waiting audience. Combined with an effective social promotion campaign, webinars are a great way to increase traffic to your website. Send out an email a week or so ahead of time, as well as a “last chance to register” reminder the day before the webinar. Make sure to archive the presentation for later viewing, and promote your webinars widely through social media. If you’re wondering how to do a webinar, click the link for some tips.
25. Attend Conferences
Whatever industry you’re in, chances are there are at least one or two major conventions and conferences that are relevant to your business. Attending these events is a good idea – speaking at them is even better. Even a halfway decent speaking engagement is an excellent way to establish yourself as a thought leader in your industry and gain significant exposure for your site.
Of course, You may have more ideas to increase traffic on website. Post your comments.