Most of us feel like the right website can go a long way to helping us get discovered. But most of us also don’t have a large chunk of money lying around to pay for a beautiful custom website.
So, we have to do it ourselves. That usually means choosing between Squarespace and WordPress.
Putting together a great website can be a nightmare, and there’s a lot riding on the decisions we make.
Which platform? The concise summary:
Caveat 1: If you stick to a theme you like, making only minor customizations, you will likely be really happy with BOTH of these options. If you want to make a ton of customizations you’re likely to get frustrated with either.
Caveat 2: If you want to switch later on, , so you’re never stuck. It might take time and effort to do, but import/export functionality on both of these means you can always change your mind later.
1. Squarespace: beautiful, functional, managed for you.
- Beautiful free templates that are easy to customize without any coding skills.
- Loads of features built-in like blogging, image galleries, podcasting, mobile friendliness, etc.
- All the technology is managed for you so you don’t have to worry about hosting, backups, updates, etc.
- 24/7 support via email and chat with phone support during business hours.
- Commerce tools built in for selling digital or physical products.
- Not as much control as WordPress. You have to play within the bounds of what Squarespace allows, but those boundaries are big enough for most of us.
- Compared to all the updates you need to buy for WordPress (backup and security plugins, professional themes, hosting that won’t break), Squarespace will likely end up being more affordable for you.
2. WordPress: anything you want is possible, but you’re responsible.
- It’s free and, as an open source tool, it’s powered by the goodwill of the internet!
- You’ll have to choose and pay for a hosting provider, that’s your responsibility.
- Thousands of beautiful themes exist made by people all over the web, but picking one that won’t break over time is your responsibility. Also, the best ones cost money.
- Thousands of plugins available to customize your site and add features, but finding the right one that won’t break your site or make it susceptible to hackers is your responsibility. Also, many cost money.
- Completely customizable, but the proper coding can take a good deal of time/effort/money.
- All of the updates, backups and technicalities are your responsibility. Updates are normally easy, but occasionally plugins can cause your site to break. recommend purchasing a professional backup and security plugin for WordPress.